Brand Identity & Brand Guides
Brand Identity That Defines Your Business
Your brand is more than a logo. It’s how people recognize you, remember you, and trust you. ROAS Solutions builds brand identities with a clear strategic foundation: mission, vision, market, and audience. We translate that strategy into moodboards, logo concepts, and a complete brand guide that ensures consistency across every touchpoint. From first concept to final delivery. Clear direction, strong visuals, and a brand built to scale.
What we do
Everything you need for your Brand
From strategy to visuals, we build brands with a clear foundation and a strong identity. Every step is intentional, consistent, and designed to make your brand recognizable and scalable.
Strategy Foundation
We start with your mission, vision, market position, and target audience to build a strong strategic base for your brand.
Visual Direction
You receive two moodboards exploring different visual styles and emotional directions. Together, we select and refine the strongest concept.
Logo Development
Based on the chosen moodboard, we create two unique logo concepts and refine the selected logo through feedback.
Brand Book Creation
Your final logo is delivered alongside a complete brand book defining all visual guidelines for consistent brand use.
Final Delivery
Receive your complete brand package including logo in all formats, banners for 3 social channels, and letterhead design.
Our Work
Brand Identity Projects
About us
Why Roas Solutions?
At ROAS Solutions, we don’t believe in generic logos or cookie-cutter designs. We believe your brand identity should be clear, consistent, and truly reflect who you are.
We craft brand identities that fit your mission, vision, and audience perfectly. From moodboards and logo concepts to full brand guides, we ensure every visual element communicates your story effectively.
Whether you’re starting from scratch or refreshing an existing brand, we make sure your identity stands out and stays consistent across all touchpoints.
Why choose Roas Solutions:
- Strategic & memorable: we build brands that last and resonate with your audience
- Clear guidance: we turn your vision into visuals without confusing jargon
- Full service: from concept to final brand book, everything delivered professionally
- Consistency guaranteed: every logo, banner, and asset aligns perfectly with your brand
Support included: we guide you through the process and beyond
CRM expertise
Frequently Asked Questions
Why is a strong brand identity important for my business?
A strong brand identity makes your business instantly recognizable, trustworthy, and memorable. It ensures consistency across all touchpoints, helping you build credibility and connect with your target audience.
What is included in the Brand Identity & Brand Guides service?
Our service includes moodboards, logo concepts, feedback rounds, the final logo, and a comprehensive brand book. We also provide social media banners and letterhead designs to ensure your brand looks professional across all platforms.
How does the brand identity process work?
We follow a structured five-step process: starting with your mission and vision, delivering moodboards, developing logo concepts, refining through feedback, and finalizing your logo and brand book. Each step ensures your brand reflects your vision and values.
Can you improve an existing brand identity?
Yes, we can enhance your current brand by modernizing visuals, optimizing consistency, and creating a professional brand guide. This ensures your brand remains relevant, cohesive, and visually impactful.